Join us as Jake Joraanstad, CEO and Co-Founder of Bushel, shares how he’s revolutionizing agriculture and grain transportation through cutting-edge digital solutions. Growing up in North Dakota and passionate about farming and racing, Jake combines tech expertise with ag roots to tackle inefficiencies in grain contracting, scale tickets, and payments.

In this episode, Jake explains how Bushel creates streamlined, white-label platforms for co-ops and grain companies—platforms that many farmers and truckers use without even realizing it. He and Jared dive into the challenges of app fatigue, slow tech adoption in ag, and the future of integrated systems between farmers, co-ops, and trucking companies. Jake also opens up about his love for racing and the overlap of grit, teamwork, and precision that ties both industries together.

If you’ve ever delivered to an ADM or worked through a local co-op app, chances are you’ve already interacted with Bushel. Learn how they’re aiming for 10x impact by removing friction, increasing transparency, and making tech work for the people who keep ag moving.