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Thursday, July 16, 2026

70% of American Grain Goes Through This Company — BulkLoads Podcast Episode

BulkLoads Podcast

70% of American Grain Goes Through This Company

Released
Jun 14, 2024
Runtime
Host
Jared Flinn
Series
Weekly · since 2019

Show notes

What you’ll hear

Get an inside look at how one company touches 70% of the grain transported in North America. Jared brings on longtime friend and CEO of Cultura Technologies, Rich Reynertson, to unpack his decades of experience in agri-food software and how their technology powers much of the grain supply chain. From manless scales to ERP systems like AGRIS and AgVision, Rich shares how Cultura has become an unseen yet critical player in agricultural logistics.

This episode dives into innovation, resiliency in ag-tech, and the importance of building industry-wide collaboration through Rich’s new "circles not rows" initiative—fostering community to create more adaptable and connected food supply chains. Jared and Rich also discuss legacy, mentorship, faith in business, and why trusting others can have a greater impact than protecting egos.

Whether you're in trucking, tech, or agri-business, this is a powerful conversation about purpose-driven leadership and feeding the world better together.

Jared Flinn — host of the BulkLoads Podcast

Hosted by

Jared Flinn — Founder, BulkLoads

Twenty years of bulk-freight operating experience. Jared sits down weekly with the carriers, brokers, and shippers who actually move the freight — not the pundits who write about it. New episode every Monday.

Questions

Frequently asked

What is "70% of American Grain Goes Through This Company" about?

Get an inside look at how one company touches 70% of the grain transported in North America. Jared brings on longtime friend and CEO of Cultura Technologies, Rich Reynertson, to unpack his decades of experience in agri-food software and how their technology powers much of the grain supply chain. From manless scales to ERP systems like…

Where can I listen to "70% of American Grain Goes Through This Company"?

Stream this episode here on bulkloads.com, or find it on Apple Podcasts, Spotify, and YouTube — search "70% of American Grain Goes Through This Company" or the BulkLoads Podcast.

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