Watch · BulkLoads Video · Jul 20, 2026 · 18 MIN
Dropping Everything to Save Dads Trucking company
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About this video
When his dad died unexpectedly, this family trucking company was losing $1 million a year — so his mom put her husband's entire life insurance payout into the business, and her son dropped everything to save it. This is the story of the Titus family of Central New York, and how a second-generation trucking business on the edge of bankruptcy became one of the most respected transportation companies in America. After the loss of founder Keith Titus, the company fell from $30 million in sales into three straight years of losses. The bank pulled the lines of credit. The lawyers and accountants all said the same thing: sell the trucking company. Instead, a 27-year school bus driver bet everything — the life insurance, even a reverse mortgage on her own home — because she refused to let her employees lose their jobs. Then she called her son Dan and daughter Piper with an offer: half the pay, double the hours. What follows is a raw look at family business succession, sacrifice, and the grit it takes to rebuild a trucking operation from the inside — plus unforgettable stories of the old-school outlaw trucking days, from 2 AM trailer repos in New Jersey to hauling loads to Disney World family vacations.
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Questions
Frequently asked
What is "Dropping Everything to Save Dads Trucking company" about?
When his dad died unexpectedly, this family trucking company was losing $1 million a year — so his mom put her husband's entire life insurance payout into the business, and her son dropped everything to save it.
What topics does this video cover?
This video covers Intro: The Titus Family Trucking Story, "My Dad Didn't Want Me in the Business", A Debt-Free $30M Company Falls Apart, Mom Puts the Life Insurance Into the Business, The Offer: Half the Pay, Double the Hours, Why Mom Refused to Sell the Company, Bringing in Piper & the First Profit in Years, and Dad Was an Old School Outlaw Trucker, and more. Use the chapter timestamps to jump to any section.
How long is this video?
This video runs about 18 min, published Jul 20, 2026.
Where can I watch "Dropping Everything to Save Dads Trucking company"?
Watch it here on bulkloads.com or on the BulkLoads YouTube channel. When chapters are available, use the timestamps to jump to the part you need.
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